LIV GOLF ANNOUNCES NEW CEO OF THE GLOBAL GOLF LEAGUE – Golf Information

LIV Golf have introduced Scott O’Neil as new Chief Government Officer of the corporate, efficient instantly.

O’Neil will drive the strategic imaginative and prescient, enterprise operations, and international progress for the league, its 13 groups and roster of world-class golfers, and its efforts to drive constructive impression.

Greg Norman, who has been instrumental to the launch of LIV Golf as its first CEO and Commissioner, will hand off day-to-day administration, however will stay concerned with LIV Golf.

LIV PLAYING FOR YEARS TO COME

O’Neil’s appointment represents the attain of LIV Golf’s early success and positions the league for the subsequent section of sustained progress because it stays centered on modernizing and supercharging the game with a first-of-its-kind workforce competitors and expertise for the subsequent era golf fan around the globe.

“On behalf of the Board of Administrators, we welcome Scott to the LIV Golf household, realizing he’ll capitalize on every little thing that has been completed over the previous three years,” stated LIV Golf Board Chairman Yasir Al-Rumayyan.

“Scott has the eagerness, the tenacity, and the imaginative and prescient to proceed leveraging LIV Golf’s place as a pre-eminent, international sports activities and leisure firm and to guide our wonderful groups and gamers for years to come back.”

“After we launched LIV Golf, there was nobody that made extra sense to guide the group aside from Greg Norman. I thank him for every little thing he has executed to ascertain, launch and develop our league. He has been instrumental to LIV’s success.”

WHO IS SCOTT O’NEILL

Previous to being named CEO of LIV Golf, O’Neil served as CEO of Merlin Entertainments, chargeable for overseeing the enterprise operations and international progress throughout its 140+ points of interest in 23 nations.

Earlier than Merlin, O’Neil served as CEO for Harris Blitzer Sports activities & Leisure (HBSE), a portfolio {of professional} sports activities, leisure, and funding properties, the place he oversaw greater than $2 billion of progress in enterprise worth centered on bringing innovation to the business.

O’Neil has greater than 25 years of expertise in main and managing international sports activities and leisure manufacturers.

With a status for innovation, strategic and international model growth and partnerships, and a ardour for tradition and expertise growth, O’Neil has stewarded a few of the sports activities and leisure business’s most famed and iconic manufacturers and properties.

These embrace the NBA’s New York Knicks and Philadelphia 76ers, the NFL’s Philadelphia Eagles, the NHL’s New York Rangers and New Jersey Devils, and the internationally ranked sports activities and leisure arenas, Madison Sq. Backyard and Prudential Heart.

“The chance to guide a world sports activities league is a dream come true. I’m grateful and humbly thank the members of the LIV Golf Board of Administrators and its Chairman Yasir Al-Rumayyan for believing in my strategic imaginative and prescient, progress plan, and keenness for this league,” stated O’Neil.

“LIV Golf is the world’s first international golf league and, with the perfect groups and gamers competing around the globe, it represents sports activities leisure on the highest stage.

“What LIV Golf has achieved in simply three years is outstanding – the sport has been infused with a protracted overdue bolt of power and innovation with the workforce mannequin, gamers have elevated freedom and rights, followers are getting the entry they’ve all the time wished, and the sport has been delivered to new markets which have been determined for elite golf for many years.

“There has by no means been a greater time to unlock actual monetary funding, deliver workforce golf and innovation to the forefront, drastically decrease the fan age demographic, and put fan expertise and enjoyable on the heart of every little thing we do.

LIV Golf represents the way forward for the game and can guarantee the way forward for the golf ecosystem for years to come back.”

Introduced as LIV Golf’s first CEO and Commissioner in October 2021, Greg Norman was a pioneer who helped pave the best way for its vital progress and success throughout his three years main the world’s first international golf league, together with establishing its groundbreaking workforce and competitors format, roster of the world’s prime golfers and connections to lots of the greatest programs on the earth.

“Initially, congratulations to Scott. He’s precisely the kind of skilled skilled who understands the distinctive and highly effective mixture of leisure and sports activities that LIV Golf exemplifies. The league will likely be in excellent palms with him on the helm,” stated Greg Norman.

“I began this journey greater than 30 years in the past, realizing in my coronary heart and thoughts that the sport of golf and its skilled gamers have been undervalued, delivering a product that felt stagnant. With LIV Golf, we modified the sport endlessly. None of this might have been doable with out the imaginative and prescient and management of LIV’s Chairman Yasir Al-Rumayyan. He all the time knew what was doable and he by no means wavered from his perception that golf and the enterprise of golf may very well be greater than it was up to now.”

“I couldn’t be prouder of what we’ve completed or extra happy with the place the league stands in the present day. I’m excited to go the baton of day-to-day administration and proceed to assist do what I can to develop LIV Golf. LONG LIV GOLF!”