Australia’s dominant 3-1 victory over India within the 2024-25 Border-Gavaskar Trophy didn’t simply delight cricket lovers — it additionally set new information for TV viewership. In accordance with Cricket Australia (CA), the five-match Check collection drew the most important tv viewers for a Check collection since Seven and Fox Sports activities started broadcasting in 2018.
Unprecedented TV and Digital Engagement
CA reported that greater than two million viewers tuned in for at the least eight classes of the collection in Australia. Moreover, over 40 classes attracted audiences of one million or extra. Indian viewers additionally made a serious impression, with JioStar reporting an enormous rise in viewership in comparison with the final time Australia hosted the Border-Gavaskar collection.
CA’s digital platforms skilled a surge in engagement as nicely. Since November 22, the governing physique’s social media channels racked up greater than two billion video views and 168 million engagements — a year-over-year enhance of 205% and 150%, respectively. Cricket Australia (CA) gained a powerful two million new followers on its digital channels in the course of the collection, marking an enormous increase in on-line engagement.
Nick Hockley, CA’s chief government, shared his enthusiasm about how profitable the collection had been. “We knew this may be a rare collection, however the dimension of the crowds, viewing audiences, and digital engagement throughout all CA channels has exceeded our highest expectations,” he stated.
ICC Releases Pitch Scores
The collection wasn’t only a hit on screens. Followers flocked to stadiums in massive numbers, with a complete attendance of 837,879 folks throughout the 5 venues. This made it the fourth-highest-attended Check collection in Australia’s historical past and the most-attended non-Ashes collection.
After the collection, the ICC launched its rankings for all 5 venues used within the Exams. Perth’s Optus Stadium, Adelaide Oval, Brisbane’s Gabba, and the Melbourne Cricket Floor (MCG) all earned “Very Good” rankings for offering glorious taking part in situations.
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The Sydney Cricket Floor (SCG), nonetheless, fell brief. It acquired a “Passable” score because of widespread criticism of the pitch. Gamers and commentators raised issues about how rapidly the floor deteriorated, making it tough for batters and falling beneath the anticipated requirements for Check matches.
The Border-Gavaskar Trophy’s overwhelming success has reignited talks about altering how Check cricket is structured. Stories point out that Australia, India, and England are discussing a two-tier Check format with ICC chair Jay Shah. The thought, which was first proposed in 2016, would have the highest nations taking part in one another extra commonly to maintain the extent of competitors excessive.
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